Remember when cell phones were just for making calls? Now smart phones like the Apple iPhone, for example, let you compare hotel room prices, read a book, even examine brain scans. Tapping into this trend, Bayonet Black Horse, the 36-hole, full-bentgrass facility in Seaside, Calif., has launched an Apple iPhone applications, or app, becoming one [...]
Read moreLuxury jeweler Tiffany & Co. says its first-quarter sales rose 22% to $633.6 million, with most regions and product categories showing gains. The better-than-forecast results pushed net earnings up 135% to $64.4 million. Overall, same-store sales increased 10%, and in the Americas, they rose 15%. (Sales at its New York flagship jumped 26%.)
“Our business performed [...]
Healthcare marketers are devising educational campaigns that rely on plain and simple language in order to reach their customers. Knowing that consumers are gathering medical information not only from physicians but also various web and TV sources, marketers are using a range of channels, including direct mail and social media, to deliver their message and [...]
Read moreMaking sure the correct ad serves up at the perfect time across ad networks has never been easy, but doing so across real-time bid (RTB) platforms in milliseconds, as well as non-RTB environments, gets even trickier. But [x+1] CEO John Nardone says the company has figured out a way to make it work.
On Wednesday, [x+1] [...]
(I have had this conversation numerous times with clients in remote locations – who “poo-pooed” their customers inability to get either cell coverage or Internet access; claiming it gave them an “escape”. Bull. Glad to see the results here … bc)
No matter where vacationers migrate this summer, chances are slim that they will completely disconnect [...]
The shadow inventory of homes with delinquent mortgages yet to move through the foreclosure process would take 47 months to clear at the current sales rate in the market, according to a newly-published housing finance report from Morgan Stanley (MS: 26.11 +1.40%).
The report which takes a broad overview of the market, shows the trend for [...]
Tax credits and historically low mortgage rates have failed to lift home prices so far this year. Prices fell 0.5 per cent in March from February, according to the Standard & Poor's/Case-Shiller 20-city index released Tuesday .
The co-creator of the Case-Shiller index, who predicted in 2005 that the housing bubble would burst, is raising concerns [...]
Newspaper Web sites continue to grow in popularity, with online newspaper operations in the top 25 media markets reaching 83.7 million unique visitors in April — up 10% from March, 12% from February, and 15% from January of this year, according to comScore figures released by the Newspaper National Network.
These visitors generated a total of [...]
The Boomer generation is a critical audience for marketers. By 2015, those aged 50 and older will represent 45% of the U.S. population, according to AARP. And currently, Baby Boomers control over 80% of personal financial assets and more than 50% of discretionary spending power, according to ThirdAge.
However, marketers regularly use small text on their [...]
Tired of Facebook mania dominating the news? Blame it on the girls, at least according to a study undertaken for the U.K.’s National Family Week, which found that the social networking site has become one of the most important things in their lives.
We’re talking about fairly young girls, ages 8 to 15. Forty percent of [...]
Internet Marketing news MarketingYak