Healthcare marketers are devising educational campaigns that rely on plain and simple language in order to reach their customers. Knowing that consumers are gathering medical information not only from physicians but also various web and TV sources, marketers are using a range of channels, including direct mail and social media, to deliver their message and [...]
Read moreMaking sure the correct ad serves up at the perfect time across ad networks has never been easy, but doing so across real-time bid (RTB) platforms in milliseconds, as well as non-RTB environments, gets even trickier. But [x+1] CEO John Nardone says the company has figured out a way to make it work.
On Wednesday, [x+1] [...]
This has been around a while, but seems to be resurfacing since the poster went on sale. It is a nice tool to jog your mind, to see what options are available to you as you develop marketing strategies. The creator, Brian Solis recently spoke at the ConnectNow conference. I think this is a good [...]
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Concept development for eco/nature second home community
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Email Marketing TechDirt… ah yes, one of my favorites